Meetup at Techshed: Building Great Retail Products + porting from ObjC to Swift

Redbeacon app requires a lot of phone features that are not supported in web app. We encourage consumer to post photo and video when submitting a job request. Also, they can call the pro from the app.

By using native app, we can provide better and faster experience for the user. Once Apple releases a new iOS version, we don't have to relay on third-party's update to update our app. Simply, web app is not a good fit for us.

Re native features like photo/video/call - that's what PhoneGap&co are for - and you can write your own extension/plugins to bring such stuff in your web app, if it does not come with the framework. But the core of the UI will work on both iOS and Android - and you can add WIndows Phone to that... tripple whammy! - not to mention desktop browsers. The case is very strong for Redbeacon, methinks.

Re "better and faster experience", i did not see anything that should be a challenge to html5 app. You probably remember when Facebook in 2012 declared they are switching to native because web app won't cut it? But have you seen the rebook by Sencha, where they wrote web app for FB, matching and exceeding the native one? See "The Making of Fastbook: An HTML5 Love Story" (http://www.sencha.com/blog/the-making-of-fastbook-an-html5-love-story). It's not the first stupid thing FB mobile teams did btw, there was the case when they prouded themselves finding way to hack Dalvik so they can fit gazillion classes auto-generated by abusing Scala's multiple inheritance.